With planner education and connection at the forefront, the website bridges the gap between planners and destinations, showcasing California as the quintessential destination for hosting.
“California’s diverse selection of destinations, unique venues, commitment to innovation, and attitude of possibility position it as the premier state for meetings,” said Caroline Beteta, president and CEO of Visit California. “Our local destination marketing organizations across the state are invaluable in providing insights and direction for planners of any size meeting or event, and CaliforniaMeetings.com makes it easier than ever to connect directly with those local organizations.”
The website comes after the success of the Meet What’s Possible platform debuted in fall 2021, which has become a crucial element for economic recovery in the tourism space. The launch of the website has been a key initiative for the Meet What’s Possible task force since the platform’s launch, now providing the vital resource to planners and destinations alike.
To explore the website, learn about group-focused destinations, or connect with a local destination partner for an event, go to https://californiameetings.com/.
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ABOUT VISIT CALIFORNIA
Visit California is a nonprofit organization with a mission to develop and maintain marketing programs – in partnership with the state’s travel industry – that keep California top-of-mind as a premier travel destination. For more information about Visit California and for a free California Official State Visitor's Guide, go to visitcalifornia.com. For story ideas, media information, downloadable images, video and more, go to media.visitcalifornia.com.